Funstation Overview

FunStation are a multi-activity venue business with 8 venues in the UK, with a number of sub-brands falling under the main FunStation brand, including Volcano Falls Adventure Golf, Laser Station Laser Tag and Highway 66 Mini Bowling.

With this many venues and brands having a booking & venue management solution powerful enough to manage the business is key.

After an initial demo with Daniel from the sales team at BookNow Software, it was clear BookNow Software offered the platform FunStation needed to alleviate the challenges they were facing in the business and then some.

“Going through the sales cycle with BookNow I was really drawn to the flexible booking and product set up, centralised management, accurate and flexible reporting & CRM with Salesforce and finally the marketing automations to help us drive new business.” said Chris. “We also loved the fact that the platform is constantly evolving and we would have access to ongoing development and updates without having to pay for additional features.”

With all that in mind, it was an easy decision for Chris and team at Funstation to choose BookNow Software; “The team were fantastic at demoing the software and have continued to be fantastic in their customer success and service.”

“BookNow Software has been a huge improvement to our business both in organisational and marketing flexibility, our customer retention figures from the automations are fantastic” said Chris when asked for how BookNow has impacted Funstation so far.

Some standout KPIs from the usage of BookNow Software so far show:

• Increase in revenue from multi-activity bookings
• Increase in customer revisitation rate through targeted automation
• Improved business efficiency for multi-venue management