BookNow provides Topgolf with an intelligent solution that is one inventory platform for events and reservations, giving Topgolf the exact solution required given the business goals. BookNow allows Topgolf to optimise products available online, whilst maintaining inventory for premium sales, which has shown an increase in children’s party bookings in venues.
Integrating with Salesforce also gives Topgolf complete oversight of customer behaviour and trends, meaning marketing can make more calculated decisions when it comes to targeting.
Additionally BookNow have been responsive to all Topgolf requests, for example when the requirement to have ‘split payments’ first surfaced, our development team were able to build the feature within a week which demonstrated how responsive BookNow can be to customer needs.